Every year Amex put on a 'thank you' event for their best-performing employees, and in 2010 the theme was 'magic'.
Showing posts with label - event collateral. Show all posts
Showing posts with label - event collateral. Show all posts
Royal Mail Group, print items for the Chairman's Excellence Awards
Every year The Royal Mail Group invites its staff to nominate a fellow employee for an award. The 2008 event was designed to look like a house with, for instance, themed wallpaper and carpet, a really large front door and over-sized electrical sockets.
Shown here are my initial designs for the various print items which continued the same idea – the posters featured everyday treats and rewards; the nomination form had a door on the front; the invitation had keys; the ticket had a welcome mat; the event programme featured things such as a reminder post-it on the fridge, a branded tablecloth with plates and menu, a coat stand on the prizes page, lights and lampshades for the nominees (luminaries!), and dining chairs for the judges.
Sadly, for me, a lot of these ideas were watered down by the time the job was finally artworked. The client was keen on the brown and gold stars image on the front of the programme and wanted this to be repeated wherever possible, in particular the posters, the nomination form and the ticket.
Re the internal pages of the programme, only the fridge and and the plates made it through to the final cut. I still say they could have used children's fridge magnet letters for the A-Z nominations. Ah well, what do I know?!
HP Technology@Work event guides
Three years running I have set up the templates and produced the artwork for these A5 event guides. They are full of seminar listings, company overviews and speaker biogs etc following HP's strict company style guidelines. It's "Style Sheet City". Strange as that may sound, messing about with type and forms is something I really enjoy as I find a great sense of satisfaction when it all fits in well, looks good and is easy for the user to understand and navigate.
MOD – Falklands 25 years commemoration ceremony handbook
A prestigious event and what a lovely job to work on.
The design had already been created and approved. I was brought in to streamline it, pull the artwork together and oversee the print, which was almost a disaster, the printer having omitted to buy in the correct cream paper stock. But in the end we got them to flood the pages with 7% yellow and the same effect was achieved.
I watched the flypast from The Mall on the day and it was great to see so many people clutching their copies as souvenirs of the day.
The design had already been created and approved. I was brought in to streamline it, pull the artwork together and oversee the print, which was almost a disaster, the printer having omitted to buy in the correct cream paper stock. But in the end we got them to flood the pages with 7% yellow and the same effect was achieved.
I watched the flypast from The Mall on the day and it was great to see so many people clutching their copies as souvenirs of the day.
Amex print
Three different projects here.
In Top Gear – shown here is the A4 pocketed folder, notepad, pocket event guide and delegate badge.
Pacesetters – there were over a hundred exhibitors at this event and as well as the signage for each of their booths (not shown) there were various bits of print to produce for the delegates including an A4 pocketed folder, notepad and 'Passport' which was a marketing device for delegates to tick off every booth they visited and perhaps win a prize.
Good2G0 – The fold up leaflet was based on a patented idea already in print. The screen-printed mirror card theme, used on the fronts and backs was also echoed on the postcard-sized invite and many other items (not shown here) such as A3 posters and a box containing a range of cosmetics that were also branded with the event logo.


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